Shop sustainably and buy resale fashion at myGemma

Environment News


MyGemma is a luxury resale site for authenticated pre-owned designer items. It creates a new option for sustainable fashion fans to make sure they’re really buying eco-friendly. To make things even more green, the myGemma site has also partnered with the Arbor Day Foundation to plant one tree for every purchase on their website.

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Three purses set against a white backdrop.  In the front is a tiny pink purse and a medium-sized gray purse.  Behind them is a large brown purse

Like StockX does for designer sneaker resale and collection, myGemma has authenticators who make sure each item sold on the site is the real deal. When you shop this way, you’re not only preventing waste from fast fashion and acquiring luxury goods, you’re also helping green the planet.

Related: Vegan handbags’ new line was inspired by photography and women

Green accessories including a chunky necklace, a simple pendant necklace and a green ribbon

Furthermore, items on myGemma include designer jewelry, watches, handbags, sneakers and other fashion items. There is up to 80% off retail price. Brands include: Hermes, Chanel, Louis Vuitton, Gucci, Cartier and many more. It’s one way you can indulge in traditional luxury fashion while still being sustainable.

Three handbags: a large orange and black one in the back, an all black clutch in the front and a dark orange next to the black one

Through the myGemma trade-in program, you can also trade in more luxury goods for store credit and get an additional 10% off purchases. You can pay using Bitcoin and Ethereum as payment options.

A simple black clover pendant necklace with a gold chain, a white cuff bracelet and a diamond bracelet

Lastly, we love the amount of thought that went into this process. Many people still want to shop designer labels. They might also be greening their labels with more sustainable materials and manufacturing methods and shipping as time goes on. With enough green threads in the mix, the entire fashion industry could go greener.

+ myGemma

Images via myGemma



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